
Simulate how shopping agents discover, evaluate and recommend your products across real purchase journeys — before real agents start spending real customer budgets.
The shopping journey is being delegated. By 2027, a meaningful share of purchase decisions will involve AI agents acting on behalf of consumers — comparing, filtering, negotiating. The brands they recommend will compound. The ones they skip will fade.
The customer does the searching, the filtering, the cross-referencing. SEO and paid media buy attention. Conversion happens at the page.
The customer briefs the agent. Multiple agents discover, evaluate and recommend in parallel. The customer approves a final shortlist. Visibility happens upstream, inside reasoning.
Map every decision point an autonomous agent encounters — from intent recognition to final recommendation — across realistic scenarios.
Pinpoint exactly where agents downgrade your product — missing spec, weak reviews, unclear comparison, broken structured data.
Test variations of product copy, structured data, pricing and bundling — and watch agent recommendation rates respond in real time.
Build libraries of synthetic shoppers — by intent, budget, urgency, brand affinity — and run thousands of journeys overnight.
Identify exactly which schema, attributes and signals are missing — the inputs agents weight most heavily, and you control most easily.
Run experiments, ship changes, measure agent recommendation lift over time. Make AI commerce a proper performance channel.
Traditional commerce analytics describe past behaviour. Commerce Lab runs live simulations against current AI models — so you optimize for the agents customers will actually face.
Conversion funnels, attribution tables, SEO rankings. Real data, but historical. They tell you nothing about how an AI agent reasons about your product right now.
Run thousands of simulated journeys against current AI systems. See the agent's reasoning chain — and the lever you can pull to change the outcome.
30-minute demo. Tailored to your industry. No commitment required.